As Streaming Giants Cut Back on Spending Growth, Europe’s Broadcasters May Capitalize
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As Streaming Giants Cut Back on Spending Growth, Europe’s Broadcasters May Capitalize

Europe’s commercial broadcasters “must resist content cuts and embrace streaming to reclaim lost ground,” especially as streaming giants are moderating their content spending growth, according to research firm Ampere Analysis. A new forecast, unveiled Monday, predicts that after reaching the same spending level as commercial broadcasters for the first time in 2023…
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